Screw those guys. They suck. Big middle finger from right outside the fences of Syed Balkhi’s multi-million dollar estate.
They’re the WordPress equivalent of Google. A giant conglomerate gobbling up any and all competition and innovation in the market space. I can’t remember a time I didn’t cringe when hearing about a beloved company selling out to Awesome Motive.
While they do serve many (happy) paying users…I don’t think they’re good for the industry. At least not in spirit.
What’s the crime here?
The spirit of open-source is innovation and problem-solving.
2 principles I feel AM couldn’t be any further from. As much involved as AM is in the open-source WordPress space, I feel they couldn’t possibly be any further from these core principles.
They aren’t innovating shit.
That’s something more commonly done by lone programmers or business owners with a unique problem they have to solve on their own…for their OWN needs. AM isn’t a lone programmer or business owner, they’re just a copycat business ripping off competitor ideas or buying out companies outright. (A more successful version of WPMU DEV, a notorious “me too” conglomerate in WordPress history.)
They aren’t solving problems.
Well…not unless you’re counting “making money” as a problem to be solved. Cuz that’s they only problem they seem to be solving to me. They acquire businesses (rather than building them these days) and then immediately go…hmmmm, how can we maximize profits here? Plain as day to see.
- The only problems AM owners/shareholders are solving are – “how to make more money?”
- The only problems AM managers/employees are solving are – “how to keep my job?”
Their business practices seem awfully predatory at worst, and annoying at best. Their products all have the same-y mediocre vibe. Giving you just enough to justify the price tag. No more, no less. With their pocket size, they can easily copy away any competitor’s innovation advantage. Then using every plugin under their umbrella to cross-sell and nag you to death. (Because profit beats user experience, right?!)
Oh, and don’t get me started on that silly WPBeginner site either (their core lead engine for plugin sales). It’s like your average magazine off the newsstand…50% ads, and 50% advertorials. So basically…100% ads and very little content. It was the pioneer annoying affiliate-marketing site of its time.
Should we burn Awesome Motive to the ground?
Of course not.
As much as many of us hate McDonald’s, Starbucks, Amazon, and other similar American capitalist-style conglomerates…there are many who like them.
By all means, if you don’t mind paying the premium pricing for that “corporate polish” and bureaucracy as opposed for actual product value….then go ahead.
In the meanwhile, I’ll keep saying what I feel. That AM lacks soul. Prioritizes profits over true product value. And any product under their umbrella becomes an investment, not an innovation.
They are after all, a company and not a person. *And they care as much about you as McDonalds does.*
- Anybody else clapping for and re-sharing Syed Balkhi’s “entrepreneur success stories”…I sincerely hope he buys out your favorite plugins and jacks up their subscription price on you.
- Personal note to Syed…because I just know somehow, all product owners end up reading everything I say about them. “No personal hate towards you, dude. I’m happy for you. That you got to achieve things you wanted in life. Also that you gave back via philanthropy. I’m just not a fan of your business. That’s all.”
Gerard
Agreed. The last thing that annoyed me is when they took a simple plugin like “Insert Headers and Footers” and bloated it, transforming it into WPCode. At the time, when they released it, I checked the sizes.
Version 1.6.2 – 13.8 KB
Version 2.0.0 – 507 KB
I even wrote a review foreseeing a pro version for a few $ per month. And voila, the cheapest plan is $49/month. Hilarious.
Johnny
Yeaup, their rinse and repeat routine can be seen from a mile away. Good call!
Michael Kemp
Awesome Motive is ruining Thrive Themes, too.
Thrive Themes was an amazing company ran by Shane Melaugh.
Awesome Motive buys it, raises the prices, and reduces the number of sites it can run on.
Frustrating.
GaryK
I agree; it was brilliant company while it lasted. The spirit of the organization left, along with the founders. I had a grandfather deal there but left anyway when Awesome Motive took over. I feel sorry for those who took the sideline investment money as well. The entrepreneurs get some cash, and the investor pockets half of the doubled price in repayment. I may be mistaken about the distribution, but it appears that they don’t allocate the funds for R&D.
Generosus
Unfortunately, as you already know, this happens in many markets. Those with “big bucks” wait until entrepreneurs or small companies develop and release new technology or products before buying them out, marketing them as “best in class”, and raising product price — all while making more “big bucks.” This interesting phenomenon is called “Capitalism.”
We support your frustration, but for many entrepreneurs and small companies, getting bought out by a conglomerate or corporation is a dream come true since it’s a easy way for them to grab and own some of those “big bucks” — and retire comfortably.
But wait, the above is not so bad after all. We truly believe there’s always an opportunity to leverage off those capitalistic moves. With your awesome skills (no pun intended), all you have to do is market your services to Awesome Motive and grab a piece of the pie.
Currently, they’re looking for great developers like you, so there’s your big opportunity.
(Caution: If they offer you USD 2 Million to retain your services, please don’t sign the deal. Doing so will violate the principle behind your blog topic. Catch our point?)
Cheers, amigo. We appreciate you, your transparency, and your services. Salud!
Johnny
Thanks for the comment. Yeah…that’s where we’re at nowadays. Where you can just cash out. Take off in your golden parachute while your user-base is left with a tyrant. Everyone’s free to do as they please.
John
They are the EIG of plugins. They just screw every plugin they buy. Duplicator was one of the finest and most respected products in this market. They bought it and transform it in an awful nag screen nightmare. Not only you get nag screens for the pro version at every single step of the plugin’s process but you get there at your dashboard homescreen!
Johnny
I absolutely hated what Duplicator has become. With all the money Syed has, all these articles of his so-called entrepreneurial success, and yet his plugin still begs for more money in every step of its UX. It’s disgusting. So much for “success”, right?
Kareem
I read the headline “Awesome Motive” three times till I flashback in my mind.
The only product I use from them is “SearchWP” I wish there better alternative.
last released by them, “wpcode” Kinda copied from WPCodeBox.
Jann
Kareem, I’m a bit late to the party, but have you tried Relevanssi Search?
Imho it has better search features than searchWP, has no annoying nags and cross sells, no flashy ui dashboard, great extensibility and awesome Support. And it is still maintained by the original dev, Mikko Saari.
I’m a happy customer of the plugin and if we don’t want to leave the wp ecosystem to the big corporations we need to support devs like Mikko.
Johnny
AMEN!!! I’ve been using Mikko’s Relevanssi since 10 years ago and absolutely love it. He’s provided great service. His help allowed me to do so much with my site.
Kareem
Hi Jann,
Thx for the reply and the info, Well, I would love to set Relevanssi as a default search for the websites I use now and later on.
But the cons of it “Relevanssi can’t search content that is stored outside the wp_posts database”
SeachWP does this out of the box and makes things easier, that is the only reason I’m in.
I know it is possible to do this with Relevanssi but requires PHP work, I can do it but always require manual work for each website needed.
Miroslav Bartík
And when you add to that the constant repetition of articles about how their plugins are the best in their category, it’s nauseating.. Ps: with the Duplicator plugin they took my breath away. I’m dreading what they’re going to do with it..
Andrew
I hate mainstreamed WPForms, AIOSEO and all products of Awesome Motive! Huge antipathy.
Priya Laghari
I currently work for a company which was recently acquired, we were all but dead in the water TBH and without AM, myself and my co-workers wouldn’t have a job for much longer. Not to mention the product would likely have been abandoned affecting a lot of customer’s also.
So, while I don’t want to argue with your frustrations, at the end of the day a business that isn’t making money, isn’t in business for very long. I’m grateful Syed has kept our product alive.
Johnny
Oh yes, I never forgot about that angle. Syed helps out when it makes sen$e. It’s not like he’s some kind of benevolent superhero look to save ALL dying businesses and their would-be abandoned users.
The win-win-win doesn’t look so altruistic from where I’m standing. Glad that the arrangement worked out for you, the worker.
Concerned Friend
I’m going to be blunt here for your own good. To me this sounds like sour grapes bro, this post oozes of “I feel like I’m a mediocre player wishing I could be Syed but I don’t think I can so I’ll try to tear him down.” It also sounds like you have a lack of knowledge and visibility into how a successful business operates, what it takes to fund innovation and really what actual innovation looks like. I think instead of spending time talking shit you should get off your ass and figure out why Syed’s in the position he’s in and maybe learn from his approach. Syed is raising the standard for all businesses in the WordPress ecosystem and you can either up your game or get out of the way.
Johnny
Not taking any of your corporate-simping seriously. 😂😂
By all means, defend your hero and make your money exploiting markets if you want. But don’t come around crying as a “concerned friend” when you get called out for it. Peace! ✌️
– Unconcerned Stranger
Michael Kemp
“corporate-simping”
Awesome Motive is a garbage company.
They bought Thrive Themes and raised prices while reducing the number of sites it can run on.
Awesome Motive sucks.
John
“raising the standard” 😭😭😭
Is this for April’s fool day?
Michael Kemp
Nope. Awesome Motive sucks.
They buy other people’s products, then raise the prices while reducing the tools output ability.
Case in point: Awesome Motive bought Thrive Themes, an amazing suite of tools for WordPress. I am running Thrive Themes on some 17 to 23 websites. Now, I go to upgrade and Awesome Motive charges hundreds more AND they reduce the number of WordPress websites you can use Thrive Themes on to only 5 websites.
Awesome Motive is driven by greed, hubris, arrogance, and a complete disregard for the companies user base for the companies they gobble up.
Here’s two articles you might want to look at:
https://freelancehub.work/stop-using-thrive-suite-this-sucks-blog-marketing-academy/#google_vignette
https://www.blogmarketingacademy.com/newsletter/thrive-themes-is-dead-to-me/
Awesome Motive is not awesome, they are just another garbage company like the rotten Hedge Fund companies who buy other businesses only to ruin them.
Concerned Developer
Thank you for writing this! I thought I was the only one who felt like this.
Michael Kemp
Awesome Motive recently purchased Thrive Themes.
Thrive Themes is or was an amazing suite of tools of WordPress plug-ins.
It was priced somewhat high but had amazing features.
Anyway, Awesome Motive buys Thrive Themes and …
1. Raises the prices by hundreds of dollars a year
2. Reduces the number of sites you can use it on to only 5 sites
So, people like me who were running Thrive Themes on over 15 sites for a few hundred a year, now, in order to keep it running, I would need to purchase 3 Thrive Themes packages, for the discounted price of $299 a year, for only 5 sites each, and then after the year that $299 “discount” price goes up hundreds of dollars
It’s frustrating that Awesome Motive bought Thrive Themes and appears to be in the process of ruining it.
Awesome Motive appears to be motivated by greed, hubris, arrogance, and a complete disregard for the existing userbase for the companies they gobble up.
Johnny
For the good of the WP community, I hope they die. I sincerely mean that with every vibration of my soul.
Nera Gega
I came here just to find some people who hate them as much as I do 🙂
I was a long time Duplicator user and they ruined it.
I was using WPCode to but never used it since thad Syed bought and ruined it.
If I find the alternatives then I won’t use their products.
Better make some simple plugins myself if I found no alternatives.
I will stay away from a product that has Syen tag on it lol
PS: I love you man!
Johnny
You can use the new FluentSnippets plugin. Awesome, full-featured, and free!
I love you too, man!
Blue
They modify the core functionality of the plugin without listing it in the changelog. It says “A valid key is needed for plugin updates but not for functionality”. However, now when a key expires, scheduled backups will become unscheduled without any warning. It’s incredibly frustrating.
I really hate what they do. I just wanted to see if anyone feels the same way as me, and I found this thread on Google 😀
Awesome Motive really sucks. Not to mention their wpbeginner is also terrible. Their review plugin article is full of misleading information just to sell their product to unsuspecting customers.
Johnny
Do let us know which plugin you were referring to. And thanks for sharing your experience here with the WordPress community. Awesome Motive and everybody on that stinking sinking ship has sold their soul for $$$.
Blue
Oops, my bad! I was actually talking about Duplicator Pro. Kinda regret not getting their LTD before the company got sold. Now I gotta find another option. Can’t really afford to shell out 199 bucks a year for 20 site licenses. 🙁
Tried WP all in one and Updrafts a while back, but they weren’t really stable for backing up large-scale sites, so I ended up going with Duplicator Pro. Do you think WPvivid could be a good alternative to Duplicator Pro?
Cheers
Johnny
I’m not sure Awesome Motive even honors pre-acquisition LTD’s. My favorite is BackWPup. WPvivid has probably matured a lot now and would be a good alternative. Are you caring more for backup functionality or quick-pushing?
Anonymous
I worked at Thrive Themes. I left after Awesome Motive took over. I can’t say too much without revealing my identity, but they are a horrible company. And I don’t have anything positive to say about Syed, either.
I will absolutely not support Awesome Motive in any way. I have cancelled my own personal Thrive Themes subscription, and I actively research WordPress plugins to make sure they are not owned by Awesome Motive before installing them.
Michael Kemp
Wow! You have an insider’s perspective!
It’s a shame that companies like “Awesome Motive” are ruining once-decent products by (at least it appears with Thrive Themes) upping the prices and reducing the options.
riyo
Buddyboss joining the Awesome Motive. Soon the time will come when there are 1 or 2 companies running in WP. WP has already gotten way too expensive to use anyways. Quit WP.
Johnny
Awesome Motive just keeps getting more “awesome” — NOTTTT!!!! Do come back and let us know which platforms you liked better than WP. I’m sure some of the WP community shares your sentiments.
Anon
I also used to work at AM and it’s a pretty toxic place. Everyone worships Syed as a genius, and if you don’t agree with him or do things his way then you’re a moron.
Lots of people leaving there lately…